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Chris Dunlavy

Guy Branston launches AI plan to aid clubs

FORMER Rotherham, Hull and Sheffield Wednesday defender Guy Branston has launched a new AI venture that he says will revolutionise the way clubs engage with their fans.

Guy Branston

By Chris Dunlavy

OLD DAYS: Guy Branston playing for Rotherham

FORMER Rotherham and Sheffield Wednesday defender Guy Branston has launched a new AI venture that he says will revolutionise the way clubs engage with their fans.
Branston, 45, made over 400 career appearances for a variety of clubs throughout the EFL before retiring in 2014.
He subsequently worked as chief scout at Notts County and a director of football at Chesterfield.
Branston also worked as a loans manager at Leicester before becoming a licensed agent in 2023.
Branston launches AI Bot for football fans
Now the ex-centre-...

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